Thank you for your insight!brau wrote:Hey,
I just started my label last December. I think John was very clear and I agree with him. The best I can do is share my Process:
I took 2 years, thinking in the right moment to launch the project. Im also a graphic designer and i have, again, to agree with John. Graphic part can be a very important step on the success of your label. Take Smallville as example. If you are going for a 300 pressing copies, take note, you will never go for break even if you have a full cover EP. Only with the repress you will be able to cover the costs. In my first EP i spend 1800 euros in 385 copies. Paying the artist, mastering, printing and pressing. I will risk a full cover, since in the future can make the diference, but im suspect, since im a vinyl addict.
So, im my case i didn't have the design costs, and its me who pick up the tracks, also a crucial point in the success of your label. Go carefully, i listened more than 20 times each track, in home, in a club, with my girlfriend, friends, among others.
At the end, if you are in this just for fun, go for it! I hope you have the money.
By the way, My label is Helena. The first EP is from Hinode ( Science fiction rec, Berlin). GO to the facebook page and see the promotion process, from the beginning until now, maybe helps.
Good Luck!!
How do you approach distribution? Do you have a distributor? Was it easy to get one? What are the conditions?